![]() ![]() Mayner, who studied at the Bezalel Academy of Arts and Design in Jerusalem, followed by a Masters at the Institut Français de la Mode in Paris, began showing at Paris Fashion Week in 2017. Omer Shahar, head of logistics and communication at the Hed Mayner brand, says, “Although we present in the Men’s Calendar at Paris Fashion Week, Hed doesn’t view the garments as for any specific gender, but rather for everybody, and this is shown in the stores that choose to sell our collections, as the styles are on display in both the women’s and men’s sections.” Mayner, whose work appears in Vogue and Vanity Fair, sees his oversized, figure-disguising clothes as “a sculpture, a home and a protection.” Hed Mayner Hed Mayner’s fall/winter Paris Fashion Week runway collection focuses on dominant traditional silhouettes, the product of classic box-cut tailoring and extremely wide sloping shoulders. Three big names in this field are Hed Mayner – dubbed Paris Fashion Week 2023’s “hidden gem” on Instagram – along with David Weksler and Liel Bomberg from Ultra. However, while kibbutz and army uniforms were once a great equalizer, today’s designers of gender-fluid fashions are on a mission to allow people to express their individuality. Gender inclusivity in Israeli clothing is not new. ![]()
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